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October 15, 2007 6:06 PM

The bottled water industry has exploded in just the first few years of this nascent century. And that is horrible news for the planet. From NewDream.org:

The Beverage Marketing Corporation reports that Americans consumed 31.2 billion liters of water in 2006 - nearly 9 liters per month for every man, woman, and child.

Manufacturing all those bottles requires 900,000 tons of plastic, the equivalent of more than 17 million barrels of oil, and emit more than 2.5 million tons of carbon dioxide. Trucking around all those heavy bottles emits even more greenhouse gases. Beyond the climate impact there's the massive waste - 86% of water bottles aren't recycled - and water bottling is also, ironically, a very water-intensive endeavor. The Pacific Institute tells us that it takes three liters of water to produce one liter of bottled water!

With the bottled water market wholesale dollar sales exceeding $10 billion in the U.S. alone, it's time to start tapping into tap water (especially if you live in a water-clean city like New York City!).

So now's the time to break your bottled water habit! By taking the pledge to forgo bottled water for one month at New American Dream, you'll get a "25% off" coupon to purchase a wonderful SIGG water bottle from Nubious Organics. Give up bottled water and stop contributing to global warming. You'll also reduce your support of the petroleum industry and all the problems that's brought us...

Go on...take the pledge!